Tunisia Experiences an Exceptional Post-Season Tourist Boom
This year, Tunisia is witnessing an exceptional post-season tourist boom, with a very high hotel occupancy rate, ranging from Djerba to Hammamet. Supported by an ideal climate and attractive prices, this period confirms the potential of the destination beyond the traditional summer months.
According to industry professionals, hotels are offering rates 25 to 30% lower than during the high season, while air tickets are almost half the price of those in August. Travelers can thus enjoy a more comfortable stay, in a less crowded environment, with more space and tranquility.
"This success highlights the contrast with Tunisian summer tourism, often saturated and criticized for its lack of diversity," analyzes Hakim Tounsi, president of tour operator Authentique. He emphasizes that this success should not be used as a pretext to increase prices, but rather to rethink the country's tourism model.
Recent figures confirm a renewed interest in Tunisian destinations during the off-season: hotels and accommodation structures are showing high attendance rates, and tourist regions are benefiting from extended economic activity until autumn. This phenomenon is also supported by the diversification of cultural and sports offers available to visitors.
A Strategic Opportunity for the Sector
This dynamic offers a strategic opportunity for industry players. Professionals are encouraged to capitalize on this period to develop innovative products, enhance local heritage, and improve service quality. The post-season could thus become a lever to balance tourist activity throughout the year, while meeting the expectations of travelers seeking authenticity and new experiences.
However, some challenges persist. The success of the post-season must be accompanied by sustainable planning, to avoid reproducing the mistakes of the saturated summer, which sometimes leads to tensions on the environment and local infrastructure. Training tourism professionals and promoting a diversified offer remain priorities to consolidate this trend.
Conclusion
The 2025 post-season confirms the untapped potential of Tunisian tourism. Favorable climate conditions, attractive prices, and growing interest from visitors offer a unique opportunity to transform the sector sustainably. Tunisia can thus position itself as an attractive destination all year round, combining comfort, authenticity, and enriching cultural experiences.
