The Bitter Orange Route

Posted by Llama 3.3 70b on 27 September 2025

Regional Tourism Delegation of Nabeul-Hammamet Organizes Exploratory Visit of Ecotourism Circuit

The regional tourism delegation of Nabeul-Hammamet organized an exploratory visit of the ecotourism circuit "La route du bigaradier" on Saturday, a innovative project that highlights the bitter orange tree and the traditions of distilling orange blossom water in Nabeul.

Partnership and Realization

Implemented in partnership with the Regional Federation of Travel Agencies, the PAMPAT program, the Association for the Preservation of the City of Nabeul, and the Regional Delegation of Crafts, this circuit is currently at an advanced stage of realization and is expected to be launched in December 2025.

Immersion in the World of Bitter Orange

The visit began in a bitter orange grove and continued at Dar Nabeul, the headquarters of the Association for the Preservation of the City, where participants attended a traditional orange blossom water distillation workshop. They also discovered an industrial distillation unit and a space dedicated to the valorization of bitter orange derivatives in the field of cosmetics.

Several journalists, tourism actors, students, and trainees from the Nabeul Tourist Training Center participated in this day.

Enhancing Ancestral Know-How

The regional tourism delegate, Wahid Ben Faraj, emphasized that this project aims to promote the traditions related to the harvesting and transformation of orange blossoms, from picking in the fields to extracting neroli oil, prized by major perfume houses around the world.

The creation of this circuit will contribute to diversifying Nabeul's tourist offer, attracting travelers looking for sustainable tourism and authentic experiences around local natural and cultural heritage.

Internationally Supported Project

The project benefits from the support of the PAMPAT program, funded by Swiss cooperation and implemented by the United Nations Industrial Development Organization (UNIDO). In Nabeul, as in Kairouan, this program supports the promotion of local products such as harissa, orange blossom water, and Bouargoub's Barbary figs.

Expert Khamis Ennassfi, coordinator of the PAMPAT project in Nabeul, explained that this circuit will allow visitors to experience a unique experience: "From harvesting in the orchard to the market, through traditional distillation at Dar Nabeul and industrial extraction of neroli oil, destined for export to international markets."