Tetra Pak Appoints New General Manager for Maghreb and West Africa, Mr. Haithem Debbiche
Mr. Debbiche, who has been serving as General Manager for West Africa since 2024, succeeds Mr. Laurent Rodier in the Maghreb region and becomes the General Manager for the entire Maghreb and West Africa region. A graduate of the University of Paris Sorbonne, and with 21 years of experience within Tetra Pak, Mr. Haithem Debbiche has held various strategic positions within the organization and has played a key role in developing the company's activities and relationships with partners in the Maghreb and West Africa. With nearly 20 years of experience in the Maghreb region, Mr. Debbiche has built expertise and has in-depth knowledge of the region and its characteristics. "I am honored by this appointment and happy to reconnect with our partners and teams in the Maghreb. The Maghreb and West Africa represent a market with high potential," said Haithem Debbiche. He added: "Continuing to develop innovative and safe food solutions in this market, and with our customers, is my priority. Thanks to Tetra Pak's global expertise and our teams, we will continue, with our partners, to meet the current needs of consumers and anticipate the products of the future." Tetra Pak has been innovating for over 70 years and provides its customers with global expertise in equipment supply, treatment, and packaging solutions for food. This local presence enables Tetra Pak to ensure continuous availability of its experts and services, in all circumstances. According to the press release
