Spanish Company Happypunt to Open Subsidiary in Tunisia, Creating Over 130 Jobs
The Spanish company Happypunt, a major player in the fast fashion industry in Europe, announced on Friday, October 10, 2025, the opening of a subsidiary in Messadine, in the governorate of Sousse. This project is expected to create over 130 direct jobs from the beginning of 2026.
Announcement and Partnership
The announcement was made during a meeting at the headquarters of the Agency for the Promotion of Industry and Innovation (APII), between the General Director of the Agency, Omar Bouzouada, and the Commercial Director of Happypunt, Jordi Castells, accompanied by his colleagues.
Investment and Confidence in Tunisia
According to a statement from the APII, this investment is a testament to the renewed confidence of foreign investors in the Tunisian business climate. The officials from Happypunt praised Tunisia's geostrategic position, the competitiveness of its workforce, and the quality of its industrial environment, which they believe "fully meet the requirements of the sector".
Support and Attractiveness
For his part, Omar Bouzouada highlighted that this project illustrates the growing attractiveness of Tunisia as an industrial and textile destination, specifying that the APII will implement all necessary support mechanisms to accompany the installation and development of this subsidiary.
Relaunch of the Textile Sector
This new investment is part of the dynamic of relaunching the Tunisian textile sector, a historical pillar of the country's economy, and will contribute to stimulating the creation of qualified jobs in the Sahel region.
About Happypunt
Founded in 1996 and based in Catalonia (Spain), Happypunt is one of the European leaders in fast fashion. The company operates according to an integrated model covering all stages of the value chain - from design to production - for the account of the largest international ready-to-wear brands.
Strategic Partnership
With this investment in Messadine, Happypunt confirms Tunisia's strategic position in the Mediterranean fast fashion supply chain, while offering new perspectives for industrial partnership between Tunis and Barcelona.
