Ooredoo Tunisia Announces Strategic Collaboration with Oredata and Google Cloud at Mobile World Congress Doha 2025
Ooredoo Tunisia has announced a strategic collaboration with Oredata and Google Cloud at the Mobile World Congress Doha 2025, aimed at accelerating the transformation of its marketing and customer engagement through Google Cloud's advanced artificial intelligence (AI) technologies. This collaboration combines some of the latest innovations in generative AI - such as Google Cloud's Vertex AI platform and Google's Gemini and Veo models - with cutting-edge customer communication technologies, enabling Ooredoo Tunisia to offer its subscribers more personalized, timely, and relevant campaigns and experiences. Through this initiative, Ooredoo Tunisia will enhance its customer interaction - from creating marketing content to delivering messages and offers - allowing its teams to work with more creativity, precision, and efficiency. Oredata, a managed Google Cloud services provider, will lead the implementation and integration of these AI-based solutions within Ooredoo's marketing ecosystem. "At Ooredoo, our customers are at the heart of everything we do," said Mansoor Rashid Alkhater, CEO of Ooredoo Tunisia. "With Google Cloud's AI capabilities and Oredata's implementation expertise, we are reinventing the way we communicate and interact - to make every exchange more personalized, relevant, and meaningful." "This collaboration marks a new era for marketing innovation in the telecommunications sector," said Ömer Faruk Kurt, CEO of Oredata. "By combining Google Cloud's advanced AI technologies with Oredata's operational excellence, Ooredoo Tunisia will set new standards for customer engagement and creative efficiency." "Ooredoo Tunisia's vision demonstrates how AI can enhance both creativity and connection," said Ghassan Kosta, Regional Director, Google Cloud Middle East & Africa. "Through this collaboration, we are helping Ooredoo Tunisia engage its customers in a more intelligent and dynamic way - transforming every campaign into a personalized experience at scale." This collaboration highlights Ooredoo Tunisia's commitment to innovation, digital excellence, and customer-centricity, positioning it as a regional pioneer in AI-driven transformation within the Ooredoo group.
