Arab Tunisian Bank (ATB) Strengthens its Presence in the South with the Official Inauguration of its New Branch at the Mall of Sfax
The ATB has reinforced its presence in the southern region of Tunisia with the official inauguration of its new branch at the Mall of Sfax, a strategic location at the heart of the region's largest shopping center. This opening is part of the ATB's network development strategy, which aims to offer its customers modern and adapted spaces that meet their new needs. As a reminder, this new location follows the transfer of the Sakiet Ezzit branch to a more modern and improved location, equipped with a self-service area to better serve its customers. The Mall of Sfax branch reflects this ambition: a welcoming environment, contemporary design, and services that combine human proximity and digital innovation.
During the inauguration ceremony, Mr. Hajjej, General Manager of ATB, stated: "This new branch embodies our desire to be closer to our customers while offering them a modern and seamless banking experience. This strategic relocation aims to provide a more comfortable setting and optimized service to our customers in the region. The Mall of Sfax is a hub of life and meeting, and we want our branch to become a space of trust, advice, and service." With this opening, ATB continues to deploy its network modernization plan, combining digitalization and territorial anchoring. The Mall of Sfax branch will enable us to support our individual, professional, and business customers in the region, providing them with access to the full range of ATB banking solutions. According to the press release.
